Global marketing : foreign entry, local marketing, and global management /

Global marketing : foreign entry, local marketing, and global management /

Bibliographic Details
Main Author:	Johansson, Johny K.
Format:	Book
Language:	English
Published:	Chicago : Irwin, c1997.
Series:	The Irwin series in marketing
Subjects:	Export marketing. Export marketing > Management.
Classic Catalogue:	View this record in Classic Catalogue

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