Johansson, J. K. (1997). Global marketing: Foreign entry, local marketing, and global management. Irwin.
Chicago Style aipamenaJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. Chicago: Irwin, 1997.
MLA aipamenaJohansson, Johny K. Global Marketing: Foreign Entry, Local Marketing, and Global Management. Irwin, 1997.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.