Sales forecasting management : a demand management approach /

Detalles Bibliográficos
Autor principal: Mentzer, John T.
Otros Autores: Moon, Mark A., 1955-
Formato: Libro
Lenguaje:English
Publicado: Thousand Oaks, Calif. ; New Delhi: Sage Publications, c2005.
Edición:Second edition
Materias:
Classic Catalogue: View this record in Classic Catalogue
Tabla de Contenidos:
  • Sales forecasting performance measurement
  • Time series forecasting techniques
  • Regression analysis
  • Qualitative sales forecasting
  • Sales forecasting systems.