Sales forecasting management : a demand management approach /

Sales forecasting management : a demand management approach /

Bibliographic Details
Main Author: Mentzer, John T.
Other Authors: Moon, Mark A., 1955-
Format: Book
Language:English
Published: Thousand Oaks, Calif. ; New Delhi: Sage Publications, c2005.
Edition:Second edition
Subjects:
Sales forecasting > Management.
Marketing research > Management.
Classic Catalogue: View this record in Classic Catalogue

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