Consumer behavior and managerial decision making /

Consumer behavior and managerial decision making /

Podrobná bibliografie
Hlavní autor:	Kardes, Frank R.
Médium:	Kniha
Jazyk:	English
Vydáno:	Upper Saddle River, N.J. : Prentice Hall;New Delhi, c2002 (reprinted 2003).
Vydání:	Second edition
Témata:	Consumer behavior. Decision making.
Classic Catalogue:	View this record in Classic Catalogue

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