Consumer behavior and managerial decision making /

Consumer behavior and managerial decision making /

Detalles Bibliográficos
Autor Principal: Kardes, Frank R.
Formato: Libro
Idioma:English
Publicado: Upper Saddle River, N.J. : Prentice Hall;New Delhi, c2002 (reprinted 2003).
Edición:Second edition
Subjects:
Consumer behavior.
Decision making.
Classic Catalogue: View this record in Classic Catalogue

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