Consumer behavior and managerial decision making /
मुख्य लेखक: | |
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स्वरूप: | पुस्तक |
भाषा: | English |
प्रकाशित: |
Upper Saddle River, N.J. :
Prentice Hall;New Delhi,
c2002 (reprinted 2003).
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संस्करण: | Second edition |
विषय: | |
Classic Catalogue: | View this record in Classic Catalogue |
भौतिक वर्णन: | xviii, 457 pages : illustrations ; 25 cm. |
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ग्रन्थसूची: | Includes bibliographical references (pages 417-439) and indexes. |
आईएसबीएन: | 8120322215 |