Consumer behavior and managerial decision making /
| 主要作者: | |
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| 格式: | 图书 |
| 语言: | English |
| 出版: |
Upper Saddle River, N.J. :
Prentice Hall;New Delhi,
c2002 (reprinted 2003).
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| 版: | Second edition |
| 主题: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| 实物描述: | xviii, 457 pages : illustrations ; 25 cm. |
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| 参考书目: | Includes bibliographical references (pages 417-439) and indexes. |
| ISBN: | 8120322215 |