Successful marketing research : the complete guide to getting and using essential information about your customers and competitors /
Príomhchruthaitheoir: | |
---|---|
Formáid: | LEABHAR |
Teanga: | English |
Foilsithe / Cruthaithe: |
New York :
Wiley,
c1996.
|
Sraith: | A Wiley small business edition
|
Ábhair: | |
Classic Catalogue: | View this record in Classic Catalogue |
Cur síos fisiciúil: | xv, 240 pages : illustrations ; 24 cm. |
---|---|
Leabharliosta: | Includes bibliographical references (pages 232-234) and index. |
ISBN: | 0471123811 (acid-free paper) 0471123803 (pbk. : acid-free paper) |