Strategic marketing management /
Autor principal: | Aaker, David A. |
---|---|
Format: | Llibre |
Idioma: | English |
Publicat: |
Hoboken, NJ :
John Wiley,
c2005.
|
Edició: | Fifth edition |
Matèries: | |
Classic Catalogue: | View this record in Classic Catalogue |
Ítems similars
-
Strategic market management /
per: Aaker, David A.
Publicat: (2005) -
Strategic marketing /
per: Cravens, David W.
Publicat: (1997) -
Strategic marketing management : planning, implementation, and control /
per: Wilson, R. M. S. (Richard Malcolm Sano)
Publicat: (1999) -
Strategic marketing /
per: Cravens, David W.
Publicat: (2006) -
Strategic marketing /
per: Cravens, David W.
Publicat: (2003)