Aaker, D. A. (2005). Strategic marketing management (Fifth edition.). John Wiley.
Chicago Style (17th ed.) CitationAaker, David A. Strategic Marketing Management. Fifth edition. Hoboken, NJ: John Wiley, 2005.
MLA (8th ed.) CitationAaker, David A. Strategic Marketing Management. Fifth edition. John Wiley, 2005.
Warning: These citations may not always be 100% accurate.