Marketing : concepts and strategies /
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
AIPD :
India,
2000.
|
| Edition: | Tenth edition (Indian) |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | xxxii, 666 pages : color illustrations, color maps ; 26 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 039578574X 8185502617 |