Strategic marketing /
| Príomhchruthaitheoir: | |
|---|---|
| Rannpháirtithe: | |
| Formáid: | LEABHAR |
| Teanga: | English |
| Foilsithe / Cruthaithe: |
Boston :
McGraw-Hill Irwin,
c2003.
|
| Eagrán: | Seventh edition |
| Sraith: | McGraw-Hill/Irwin series in marketing
|
| Ábhair: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Cur síos fisiciúil: | xviii, 843 pages : illustrations, maps ; 24 cm. |
|---|---|
| Leabharliosta: | Includes bibliographical references and index.. |
| ISBN: | 0072466650 (student : alk. paper) 0071151613 (international : alk. paper) |