Citazione Stile APA (7a Edizione)

Cravens, D. W., & Piercy, N. (2003). Strategic marketing (Seventh edition.). McGraw-Hill Irwin.

Citazione stile Chigago Style (17a edizione)

Cravens, David W., e Nigel Piercy. Strategic Marketing. Seventh edition. Boston: McGraw-Hill Irwin, 2003.

Citatione MLA (8a ed.)

Cravens, David W., e Nigel Piercy. Strategic Marketing. Seventh edition. McGraw-Hill Irwin, 2003.