Basic marketing : a managerial approach /
| Autor principal: | |
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| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Homewood, Ill. :
R. D. Irwin,
1981.
|
| Edición: | 7th ed. |
| Materias: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Notas: | Learning aid |
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| Descripción Física: | xix, 367 p. : ill. ; 24 cm. |
| Bibliografía: | Includes bibliographical references and indexes. |