Marketing /
| Daljnji autori: | , , |
|---|---|
| Format: | Knjiga |
| Jezik: | English |
| Izdano: |
Chicago, Ill. :
Irwin,
c1997.
|
| Izdanje: | 5th ed. |
| Serija: | The Irwin series in marketing
|
| Teme: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Opis: | xxxii, 736 p. : col. ill. ; 29 cm. |
|---|---|
| Bibliografija: | Includes bibliographical references (p. 674-695) and indexes. |
| ISBN: | 0256189684 |