Marketing /
| Muut tekijät: | , , |
|---|---|
| Aineistotyyppi: | Kirja |
| Kieli: | English |
| Julkaistu: |
Chicago, Ill. :
Irwin,
c1997.
|
| Painos: | 5th ed. |
| Sarja: | The Irwin series in marketing
|
| Aiheet: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Ulkoasu: | xxxii, 736 p. : col. ill. ; 29 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references (p. 674-695) and indexes. |
| ISBN: | 0256189684 |