Marketing /
| Beste egile batzuk: | , , |
|---|---|
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
Chicago, Ill. :
Irwin,
c1997.
|
| Edizioa: | 5th ed. |
| Saila: | The Irwin series in marketing
|
| Gaiak: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Deskribapen fisikoa: | xxxii, 736 p. : col. ill. ; 29 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references (p. 674-695) and indexes. |
| ISBN: | 0256189684 |