Marketing /
| Awduron Eraill: | , , |
|---|---|
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Chicago, Ill. :
Irwin,
c1997.
|
| Rhifyn: | 5th ed. |
| Cyfres: | The Irwin series in marketing
|
| Pynciau: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Disgrifiad Corfforoll: | xxxii, 736 p. : col. ill. ; 29 cm. |
|---|---|
| Llyfryddiaeth: | Includes bibliographical references (p. 674-695) and indexes. |
| ISBN: | 0256189684 |