Marketing /

Manylion Llyfryddiaeth
Prif Awdur: Skinner, Steven J.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Boston ; Chennai,India: Houghton Mifflin Co.; All India Publishers and Distributers, c1998.
Rhifyn:2nd ed(first Indian edition).
Pynciau:
Classic Catalogue: View this record in Classic Catalogue
Disgrifiad
Disgrifiad Corfforoll:xxxiii, 750, [49] p. : col. ill. ; 26 cm.
Llyfryddiaeth:Includes bibliographical references and indexes.
ISBN:039562147X (student bk.)
0395692431 (examination copy)