Marketing /
| Hlavní autor: | |
|---|---|
| Médium: | Kniha |
| Jazyk: | English |
| Vydáno: |
Boston ; Chennai,India:
Houghton Mifflin Co.; All India Publishers and Distributers,
c1998.
|
| Vydání: | 2nd ed(first Indian edition). |
| Témata: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Fyzický popis: | xxxiii, 750, [49] p. : col. ill. ; 26 cm. |
|---|---|
| Bibliografie: | Includes bibliographical references and indexes. |
| ISBN: | 039562147X (student bk.) 0395692431 (examination copy) |