Consumer behavior /

Consumer behavior /

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書目詳細資料
主要作者:	Schiffman, Leon G.
其他作者:	Kanuk, Leslie Lazar
格式:	圖書
語言:	English
出版:	Upper Saddle River, N.J. ; New Delhi : Prentice Hall/ of India pvt. Ltd., c1997.[reprinted 2000]
版:	6th ed.
主題:	Consumer behavior. Motivation research (Marketing)
Classic Catalogue:	View this record in Classic Catalogue

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