McGivern, Y. (2006). The practice of market and social research: An introduction (2nd ed.). Financial Times Prentice Hall.
Chicago-Zitierstil (17. Ausg.)McGivern, Yvonne. The Practice of Market and Social Research: An Introduction. 2nd ed. New York: Financial Times Prentice Hall, 2006.
MLA-Zitierstil (8. Ausg.)McGivern, Yvonne. The Practice of Market and Social Research: An Introduction. 2nd ed. Financial Times Prentice Hall, 2006.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.