Zikmund, W. G. (2000). Exploring marketing research (7th ed.). Dryden Press.
芝加哥风格引文Zikmund, William G. Exploring Marketing Research. 7th ed. Fort Worth: Dryden Press, 2000.
MLA引文Zikmund, William G. Exploring Marketing Research. 7th ed. Dryden Press, 2000.
警告：这些引文格式不一定是100％准确.