Marketing research : an applied orientation /

書目詳細資料
主要作者: Malhotra, Naresh K.
格式: 圖書
語言:English
出版: Upper Saddle River, NJ : Prentice Hall, c1999.
版:3rd ed.(International edition)
主題:
Classic Catalogue: View this record in Classic Catalogue
實物特徵
實物描述:xxxv, 763, [61] p. : ill. ; 26 cm.
參考書目:Includes bibliographical references (p. N1-N34) and index.
ISBN:0130131628