Essentials of marketing research /

Essentials of marketing research /

Bibliographic Details
Main Author:	Kumar, V., 1957-
Other Authors:	Aaker, David A., Day, George S.
Format:	Book
Language:	English
Published:	New York : Wiley, c2002.
Edition:	2nd ed.
Subjects:	Marketing research.
Classic Catalogue:	View this record in Classic Catalogue

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