Essentials of marketing research /
| 主要作者: | |
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| 其他作者: | , |
| 格式: | 圖書 |
| 語言: | English |
| 出版: |
New York :
Wiley,
c2002.
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| 版: | 2nd ed. |
| 主題: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| 實物描述: | xix, 553 p. : ill. (some col.) ; 27 cm. |
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| 參考書目: | Includes bibliographical references and index. |
| ISBN: | 047141235X (pbk. : alk. paper) |