APA-referens (7:e uppl.)

Blythe, J. (2006). Essentials of marketing communications (3rd ed.). FT/Prentice Hall.

Chicago-referens (17:e uppl.)

Blythe, Jim. Essentials of Marketing Communications. 3rd ed. New York: FT/Prentice Hall, 2006.

MLA-referens (8:e uppl.)

Blythe, Jim. Essentials of Marketing Communications. 3rd ed. FT/Prentice Hall, 2006.