Blythe, J. (2006). Essentials of marketing communications (3rd ed.). FT/Prentice Hall.
Lua i Stíl Chicago (17ú heag.)Blythe, Jim. Essentials of Marketing Communications. 3rd ed. New York: FT/Prentice Hall, 2006.
Lua MLA (8ú heag.)Blythe, Jim. Essentials of Marketing Communications. 3rd ed. FT/Prentice Hall, 2006.
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