Market-based management : strategies for growing customer value and profitability /
| Autore principale: | |
|---|---|
| Natura: | Libro |
| Lingua: | English |
| Pubblicazione: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall of India pvt. Ltd.,
c2005.[reprinted 2006]
|
| Edizione: | 4th ed. |
| Soggetti: | |
| Classic Catalogue: | View this record in Classic Catalogue |