Market-based management : strategies for growing customer value and profitability /
Hlavní autor: | |
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Médium: | Kniha |
Jazyk: | English |
Vydáno: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall of India pvt. Ltd.,
c2005.[reprinted 2006]
|
Vydání: | 4th ed. |
Témata: | |
Classic Catalogue: | View this record in Classic Catalogue |