Market-based management : strategies for growing customer value and profitability /

Manylion Llyfryddiaeth
Prif Awdur: Best, Roger J.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Upper Saddle River, N.J. ; New Delhi : Pearson/Prentice Hall of India pvt. Ltd., c2005.[reprinted 2006]
Rhifyn:4th ed.
Pynciau:
Classic Catalogue: View this record in Classic Catalogue

Eitemau Tebyg