Market-based management : strategies for growing customer value and profitability /
Egile nagusia: | |
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Formatua: | Liburua |
Hizkuntza: | English |
Argitaratua: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall of India pvt. Ltd.,
c2005.[reprinted 2006]
|
Edizioa: | 4th ed. |
Gaiak: | |
Classic Catalogue: | View this record in Classic Catalogue |
Deskribapen fisikoa: | xxii, 506 p. : ill. ; 24 cm. |
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Bibliografia: | Includes bibliographical references and index. |
ISBN: | 0131469568 812032806X |