Market-based management : strategies for growing customer value and profitability /
| المؤلف الرئيسي: | |
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| التنسيق: | كتاب |
| اللغة: | English |
| منشور في: |
Upper Saddle River, N.J. ; New Delhi :
Pearson/Prentice Hall of India pvt. Ltd.,
c2005.[reprinted 2006]
|
| الطبعة: | 4th ed. |
| الموضوعات: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| وصف مادي: | xxii, 506 p. : ill. ; 24 cm. |
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| بيبلوغرافيا: | Includes bibliographical references and index. |
| ردمك: | 0131469568 812032806X |