Best, R. J. (2005). Market-based management: Strategies for growing customer value and profitability (4th ed.). Pearson/Prentice Hall of India pvt. Ltd..
Cita Chicago Style (17a ed.)Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 4th ed. Upper Saddle River, N.J. ; New Delhi: Pearson/Prentice Hall of India pvt. Ltd., 2005.
Cita MLA (8a ed.)Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 4th ed. Pearson/Prentice Hall of India pvt. Ltd., 2005.
Precaución: Estas citas no son 100% exactas.