Marketing management /

Marketing management /

Detalhes bibliográficos
Autor principal:	Czinkota, Michael R.
Outros Autores:	Kotabe, Masaaki
Formato:	Livro
Idioma:	English
Publicado em:	Cincinnati : South-Western College Pub., c2001.
Edição:	2nd ed.
Assuntos:	Marketing > Management. Marketing > Management > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

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