Marketing management /

Marketing management /

Détails bibliographiques
Auteur principal:	Czinkota, Michael R.
Autres auteurs:	Kotabe, Masaaki
Format:	Livre
Langue:	English
Publié:	Cincinnati : South-Western College Pub., c2001.
Édition:	2nd ed.
Sujets:	Marketing > Management. Marketing > Management > Case studies.
Classic Catalogue:	View this record in Classic Catalogue

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