Marketing management /

Marketing management /

Bibliographic Details
Main Author:	Bagozzi, Richard P.
Other Authors:	Rosa, Jose Antonio, Celly, Kirti Sawhney, Coronel, Francisco
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Prentice Hall, c1998.
Subjects:	Marketing > Management.
Classic Catalogue:	View this record in Classic Catalogue

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