Bagozzi, R. P., Rosa, J. A., Celly, K. S., & Coronel, F. (1998). Marketing management. Prentice Hall.
芝加哥风格引文Bagozzi, Richard P., Jose Antonio Rosa, Kirti Sawhney Celly, 与 Francisco Coronel. Marketing Management. Upper Saddle River, N.J.: Prentice Hall, 1998.
MLA引文Bagozzi, Richard P., et al. Marketing Management. Prentice Hall, 1998.
警告：这些引文格式不一定是100％准确.