Marketing : an introduction /
Autor Principal: | |
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Outros autores: | |
Formato: | Libro |
Idioma: | English |
Publicado: |
Upper Saddle River, NJ :
Prentice Hall,
c2003.
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Edición: | 6th ed. |
Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
Descrición Física: | 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.) |
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Bibliografía: | Includes bibliographical references and indexes. |
ISBN: | 0130351334 (pbk.) 0130352551 |