Citazione Stile APA (7a Edizione)

Armstrong, G., & Kotler, P. (2003). Marketing: An introduction (6th ed.). Prentice Hall.

Citazione stile Chigago Style (17a edizione)

Armstrong, Gary, e Philip Kotler. Marketing: An Introduction. 6th ed. Upper Saddle River, NJ: Prentice Hall, 2003.

Citatione MLA (8a ed.)

Armstrong, Gary, e Philip Kotler. Marketing: An Introduction. 6th ed. Prentice Hall, 2003.