Cita APA

Armstrong, G., & Kotler, P. (2003). Marketing: An introduction (6th ed.). Prentice Hall.

Citación estilo Chicago

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. 6th ed. Upper Saddle River, NJ: Prentice Hall, 2003.

Cita MLA

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. 6th ed. Prentice Hall, 2003.