Basic marketing : a global-managerial approach /
Autor principal: | Perreault, William D. |
---|---|
Altres autors: | McCarthy, E. Jerome (Edmund Jerome) |
Format: | Llibre |
Idioma: | English |
Publicat: |
Chicago :
Irwin,
c1996.
|
Edició: | Twelve edition |
Col·lecció: | The Irwin series in marketing
|
Matèries: | |
Classic Catalogue: | View this record in Classic Catalogue |
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