Basic marketing : a global-managerial approach /
| 1. autor: | |
|---|---|
| Kolejni autorzy: | |
| Format: | Książka |
| Język: | English |
| Wydane: |
Chicago :
Irwin,
c1996.
|
| Wydanie: | Twelve edition |
| Seria: | The Irwin series in marketing
|
| Hasła przedmiotowe: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Opis fizyczny: | 1 v. (various pagings) : color illustrations, color maps ; 27 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references and index. |
| ISBN: | 0256139903 0256206872 |