Basic marketing : a global-managerial approach /
| Egile nagusia: | |
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| Beste egile batzuk: | |
| Formatua: | Liburua |
| Hizkuntza: | English |
| Argitaratua: |
Chicago :
Irwin,
c1996.
|
| Edizioa: | Twelve edition |
| Saila: | The Irwin series in marketing
|
| Gaiak: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Deskribapen fisikoa: | 1 v. (various pagings) : color illustrations, color maps ; 27 cm. |
|---|---|
| Bibliografia: | Includes bibliographical references and index. |
| ISBN: | 0256139903 0256206872 |