Basic marketing : a global-managerial approach /
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Chicago :
Irwin,
c1996.
|
| Rhifyn: | Twelve edition |
| Cyfres: | The Irwin series in marketing
|
| Pynciau: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Disgrifiad Corfforoll: | 1 v. (various pagings) : color illustrations, color maps ; 27 cm. |
|---|---|
| Llyfryddiaeth: | Includes bibliographical references and index. |
| ISBN: | 0256139903 0256206872 |