Cita APA (7a ed.)

Kumar, V. (2000). International marketing research. Prentice Hall \ Pvt. Ltd..

Cita Chicago Style (17a ed.)

Kumar, V. International Marketing Research. Upper Saddle River, N.J. ; New Delhi: Prentice Hall \ Pvt. Ltd., 2000.

Cita MLA (8a ed.)

Kumar, V. International Marketing Research. Prentice Hall \ Pvt. Ltd., 2000.