Chaturvedi, B. M. (2003). Brands and firebrands: Insights from experts. ICFAI.
Chicago-viite (17. p.)Chaturvedi, Braj Mohan. Brands and Firebrands: Insights from Experts. India: ICFAI, 2003.
MLA-viite (8. p.)Chaturvedi, Braj Mohan. Brands and Firebrands: Insights from Experts. ICFAI, 2003.
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