Cita APA (7th ed.)

Chaturvedi, B. M. (2003). Brands and firebrands: Insights from experts. ICFAI.

Cita Chicago (17th ed.)

Chaturvedi, Braj Mohan. Brands and Firebrands: Insights from Experts. India: ICFAI, 2003.

Cita MLA (8th ed.)

Chaturvedi, Braj Mohan. Brands and Firebrands: Insights from Experts. ICFAI, 2003.