The marketing challenge /
| Auteur principal: | |
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| Autres auteurs: | |
| Format: | Livre |
| Langue: | English |
| Publié: |
London : Wokingham, England ; Reading, Mass. : India :
Economist Intelligence Unit ; Addison-Wesley ; Universities Press,
1993.
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| Classic Catalogue: | View this record in Classic Catalogue |
| Description: | "The EIU series." |
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| Description matérielle: | xvii, 298 p. : ill. ; 25 cm. |
| Bibliographie: | Includes bibliographical references (p. 289-290) and index. |
| ISBN: | 0201631911 : 8173711356 |